Trade Development Manager
Company: Southern Glazer's Wine and Spirits
Location: Aurora
Posted on: January 12, 2021
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Job Description:
OverviewServe as the primary liaison between the local market
and designated suppliers; work to develop strategic direction for
supplier priorities in order to meet volume and value targets
through optimal allocation of resources and adherence to brand
strategy/standards.Duties and Responsibilities* Create marketing
programs for use in the field, present new program ideas and
efficiencies, and obtain senior leadership buy in* Plan, execute,
and evaluate sales, promotions, and marketing of brands* Deliver
marketing brand plans to sales force and management teams* Lead
Supplier Planning Initiatives, including supplier meetings,
programming communication and business review/planning meeting with
SGWS leadership* Direct the implementation of new and existing
marketing initiatives utilizing various strategic platforms for the
division; develops new item launch strategies* Ensure all programs
fall in line with standards regarding tracking and execution by
coordinating with Pricing, Business Intelligence, and Finance* Set
program objectives and measure ROI with KPI scorecard* Manage
purchasing, supplier shipment, and local delivery of
assigned-supplier portfolios for incentive planning and inventory*
Ensure brand pricing and gross profit is aligned to strategy by
channel* Oversee funds and banks as related to local marketing and
brand planning* Utilize various available analytic tools (Sales
Nav, Steelwedge, Compass, Go Spot Check, etc.) to identify local
market intelligence and opportunities - consumer shifts/trends,
channel dynamics, key account (NAOP/ chains) dynamics, etc.* Ensure
all program tracking is accurate, timely and aligns with regional
and individual state reporting* Develop and enhance relationships
with the trade through participation in food/wine/industry related
events.* Survey retail outlets monthly to determine and track
competing brands and wholesalers. Also to familiarize yourself with
competition and remain apprised of market trends and development
within specific product categories, geographic regions, and
accounts* Support POS / VAP planning and buys* Coach, direct, and
counsel team on overall performance; define expectations and
monitor progress* Attract, retain, and motivate team in order to
maintain an engaging work environment and ensuring sound policies
and procedures adhered to* Perform other job related duties as
assignedMinimum Qualifications* Bachelor's degree in related field;
or an equivalent combination of education and experience* 5 years
of relevant experience* Able to obtain and meet industry licensing
requirements as needed* Must possess a valid driver license and
secure and maintain auto-liability insurance in accordance with
state lawsQualificationsPreferred Qualifications* Good knowledge of
Commercial Finance and Pricing practices* Knowledge of applicable
state regulations and adult beverage market dynamics* Proficient
working knowledge of computerized applications, for example, word
processing, spreadsheet, database, presentation software, email and
specialized business applications software* Presentation skills
necessary to effectively communicate, update, persuade, and/or
facilitate discussions with all level of management* Interpersonal
skills necessary to establish and maintain effective working
relationships with all levels of the organization and relevant
stakeholders* Understanding of wine and spirits to include
regions/varietals, product/food pairing techniques, basic
production, and service* Must require little direction or
supervision; thrive on creating and selling innovative ideas and
demonstrate and entrepreneurial spirit* Ability to manage multiple
projects/priorities on tight deadlines and maintain high level of
quality output* Strong analytical, verbal and written communication
skills* Overnight travel as required* Previous beverage supplier
programming and price structure experiencePhysical Demands*
Physical demands with activity or condition for a considerable
amount of time include sitting and typing/keyboarding using a
computer (e.g., keyboard, mouse, and monitor) or adding machine*
Physical demands with activity or condition may include occasional
to rare amount of time include walking, bending, reaching,
standing, and stooping* Critical nature of this job may require
extended hours, overtime and weekends* May require occasional
lifting/lowering, pushing, carrying, or pulling up to 20lbsWhat we
offer our employees: A competitive compensation package with a base
salary range of $70,500 to $86,802. This salary range is an average
range for this position. In determining a final offer, the company
will evaluate a specific candidates' education, skills and
experience and will make an offer appropriately. Additionally, this
position includes an annual performance-based bonus of 15%, plus
additional incentive opportunities as paid by suppliers. Here's to
Your Health and Well-Being. Our Top Shelf Benefits work to keep you
healthy, protect you from the unexpected and help plan for the
future. As a full-time employee, you can choose from a full menu,
including: * Comprehensive medical and prescription drug coverage -
including free preventive care (in network) * Dental and vision
plans * Tax-saving Flexible Spending Accounts (FSAs) * Health
Savings Account (HSA), funded by SGWS and you * Company-paid life
and accidental death & dismemberment (AD&D) insurance, as well
as optional life and AD&D * Company-paid and voluntary
short-term and long-term disability coverage * A 401(k) plan that
lets you call the shots * Vacation accrual & Paid Sick Leave *
Wellness programSouthern Glazer's Wine and Spirits provides equal
employment opportunities to all employees and applicants for
employment and prohibits discrimination and harassment of any type
without regard to race, color, religion, age, sex, national origin,
disability status, genetics, protected veteran status, sexual
orientation, gender identity or expression, or any other
characteristic protected by federal, state or local laws. This
policy applies to all terms and conditions of employment, including
recruiting, hiring, placement, promotion, termination, layoff,
recall, transfer, leaves of absence, compensation and training.
Keywords: Southern Glazer's Wine and Spirits, Aurora , Trade Development Manager, Executive , Aurora, Colorado
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